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The Services Offered to Banks
If we look at the market of trade finance, we can see that competition, costs, deadlines and customer service demands have never been so strong with everyone seeming to expect good global banking services at a premium rate.
There is only one way out of this price-based competition which is a creative differentiation based on value added services.
By developing customized international trade websites, banks can promote their trade finance services on the SME market . Thanks to this platform, Banks can market their global trade services together with marketing services, building for their clients (and non clients to a certain extent) a one stop shop composed of international trade information and services a s well as trade finance.
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A very complete solution for SMEs to succeed in their international operations.
The contents offered by Export Entreprises is divided into 3 sections: “Country Profiles” a database of 10,000 pages describing practical and business information on 185 countries to help SMEs select the best country to work with; “Market Information” containing 30,000 surveys, databases and tools to help businesses study a market; and the “Operations Facilitator” section composed of databases and personalized services to find all necessary information to prepare a trade operation.
These contents and services are offered by Export Entreprises under private label, so that they are brought by the bank to the client under the bank’s own look and feel.
To benefit fully from this customized platform and offer a complete solution to its clients, the bank can add promotional material, information and links to its trade finance services.
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